Apps Club is the official Android apps subscription offer for many of the top mobile carriers and smartphone OEMs in the world. Apps Club is the leading Apps subscription service in terms of addressable market reach, content quality as well as in total active subscribers.
Apps Club reaches over 500M mobile subscribers and unlocks the potential of Apps Distribution and monetization in Emerging markets.
With emerging markets in mind, it has no need for credit cards as it provides carrier billing for 100% of its addressable users, therefore unlocking a huge monetization potential where credit card penetration is low.
Also, there is no need for a data plan to download new apps – all app downloads within Apps Club can be done for free independently of users having purchased a mobile data plan, making the service accessible for all.
Apps Club is the official offering and partner for the Android apps subscription services of many of the top mobile carriers and smartphone OEMs in the world. Our distribution partners help us by co-branding, promoting and distributing the service, by pre-load the Apps Club storefront into their client’s smartphones, and by providing billing integration.
Across the last decades, most mass-market digital media offers have developed into either of three business models that coexist and complement each other (Free, Subscription and Paid). This trend has been consistent and true regardless of the media category (e.g. music, video or books), its encoding (analog or digital) and its distribution channel (e.g. offline or online).
A subscription model is typically the last one of the three to emerge as the media category matures. As the mobile apps category matures, the subscription model emerges complementing the existing free and paid models, while at the same time representing a better value for users and for developers alike.
It protects the premium apps from being copied to non–authorized devices and against usage of non-paying users
DRM works both Online & Offline
It tracks usage and overall engagement of each individual app while keeping individual user activity private
A wrapper version is available for developers that don’t want to adapt existing apps
Control App Updates without requiring GooglePlay
Compatible with Facebook, Google+ and Google Game Services and with Amazon APK’s
Ability to process IAP transactions while disabling the users billing charges
Ability to coexist with GooglePlay IAP’s transactions and provide special pricing for Apps Club subscribers.
Self-updatable without the need to update full app
Small foot print (<30K)
Support multiple APK’s and OBB files formats
In a world with hundreds of thousands of apps, finding the best apps is challenging. In addition to providing a pre-selection of the best available Apps across all key categories, Apps Club, through its Social app discovery feature, enables users to find the best apps based on what their friends are using and recommending.
A subscription service is only as good as the content it offers. Therefore Apps Club only works with the best available apps covering all key app categories:
The mobile application market is very fragmented and dynamic. In order to always provide the best apps- Apps Club established close partnerships with over 150 top global and regional publishers and developers that are responsible for some of the best apps in the world.